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Título
EEG-based Consumer Neuroscience and Neuromarketing Dataset
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Facultad/Centro
Área de conocimiento
Editor
Universidad de León
Fecha
2022-02-02
Zusammenfassung
SciMAT dataset with 306 EEG-based Consumer Neuroscience and Neuromarketing articles from 2002 (Consumer Neuroscience field origin) to 2021. Three periods of study were established according to the frequency of EEG use in Consumer neuroscience. The first of these periods, 2002-2011, corresponds to the first decade in which we see the initial acceptance of EEG technology in the field. In the second period, 2018-2021, the use of EEG experiences a growth phase, and during the third period, 2018-2021, we see a boom in the use of EEG in Consumer neuroscience studies.
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