TY  - JOUR 
AU  - Facultad de Ciencias Economicas y Empresariales
AU  - Ortigueira Sánchez, Luis Camilo
AU  - Vázquez Burguete, José Luis
AU  - Comercializacion e Investigacion de Mercados
DA  - 2020
UR  - https://hdl.handle.net/10612/19261
AB  - [EN] This special issue is the result of the joint work developed between the International
Association on Public and nonProfit Marketing and the Journal of business of the
Universidad del Pacífico, in favor of the dissemination of the most...
LA  - eng
PB  - Universidad del Pacífico
KW  - Marketing
KW  - International Association on Public and nonProfit Marketing
KW  - Journal of business
KW  - Latin America
TI  - Editorial
DO  - 10.21678/2078-9424
T2  - Journal of Business
VL  - 12
M2  - 1
ER  -