RT info:eu-repo/semantics/article
T1 Profiling Spanish Prospective Buyers of Electric Vehicles Based on Demographics
A1 Esteves, Jose
A1 Alonso Martínez, Daniel
A1 Haro, Guillermo de
A2 Organizacion de Empresa
K1 Ingenierías
K1 Transporte terrestre
K1 Electric vehicle
K1 Smart urban mobility
K1 Electromobility
K1 Demand response
K1 Automotive market
K1 Sustainability
AB As traffic congestion and air pollution rise at alarming rates in many cities worldwide, new smart technologies are emerging to meet the urban mobility challenge. In addition, utomotive firms have transformed their business models to make them more sustainable and to adjust to demand response. Electric vehicles (EVs) represent a viable option to reduce ecological damage and improve public health. However, in the previous literature, no consensus has been reached on the profile of prospective buyers of EVs. Based on a large-scale sample of Spanish citizens and using cluster analysis, our study provides a better understanding of the demographics of such prospective buyers. We identified four types of EV prospective buyers. Our results show that although men have a strong preference for EVs, low-income older women prove to be the most EV-aware group; their automotive driving experience and concern for sustainability could be among the underlying causes of this particular interest. Another valuable insight is the greater partiality of older people for EVs. These findings have many implications for managers, especially in the automotive industry, policymakers, and sustainability strategists. They show that EV prospective buyers should not be approached as a homogeneous group but as a heterogeneous group with different socio-demographic  characteristics that might help decision-makers make better business decision.
PB MDPI
SN 2071-1050
LK http://hdl.handle.net/10612/14021
UL http://hdl.handle.net/10612/14021
NO p. 1-22
DS BULERIA. Repositorio Institucional de la Universidad de León
RD 03-jun-2024